October 2016
Scared Parents Killing Youth Football in NY

Youth football has taken a hit in New York City. The violent nature of the sport, and the widespread awareness of the danger of concussions, is causing more parents to keep their kids on the sidelines.

Across the five boroughs, the numbers of kids participating in tackle football is in decline because of the fear of concussions, several coaches and league presidents say.

"It's not necessarily concussions as in parents seeing their kids get concussions, but concussion awareness that has scared some people off," said Edmond Wilson, the president of Empire Youth Football, a citywide organization for kids between the ages of 6 and 14. "I have had kids who played before, and their parents don't want them to be tackled. They are afraid of concussions."


October 2016
Women + Sports = Money?

This is Women's Sports Week but many people don’t know it. Retailers and those savvy to a fact that women are the fastest growing power in both sports and athletic buying power are very aware.  

Girls' participation in high school sports has increased every year for 25 consecutive years and reached more than 3.26 million in the 2013-2014 school year. In terms of buying power, Nike sales of its women's sports apparel grew nearly 30% over the last year!

The evolution is unquestionable.

It’s not just about participation in sports. It’s also about the professional opportunities that sports have helped open up for women 




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